For grey & blonde hair

• Sulfate, gluten, soy and paraben-free cleansing
• Brightens grey and blonde hair
• Highly pigmented; the most effective toning shampoo on the market
• An innovative blue-violet pigmented shampoo to enhance blonde and grey hair while neutralizing yellow to brassy tones

Did you know...

• During the original formulation, FDNC violet #2 is commonly used in other blonde-toning shampoos/conditioners. LOMA’s Violet Shampoo and Conditioner is much more effective in toning and neutralizing warm tones.

For all hair types, especially normal to dry color treated and foiled

• Gluten, soy and paraben free
• Deeply penetrating conditioner to add moisture, strength and shine
• Helps control frizz and preserve color

Did you know…

• LOMA’s Moisturizing Treatment works quickly to penetrate and rebuild the hair strand from the inside out; which adds strength and shine to dry, thirsty hair.

For all hair types, especially fine and limp

• Great on color-treated hair
• Gluten and soy free
• Instant detangling spray with sea salt to add texture and volume
• Ideal on all color-treated hair types
• Closes the hair strand cuticle which protects the hair and extends color vibrancy
• Protect

Did you know…

• LOMA’s Leave-In Conditioner has a high aloe vera content which will leave the skin and scalp feeling fabulously smooth.
• This Leave-In Conditioner is the ultimate conditioner for people who don’t normally use conditioner.

For all hair types, especially second-day hair

• Makes hair look, feel and smell clean
• Refreshes between washes; instantly removes oil
• Matte finish with light hold
  

Great for people who have sensitive skin, asthma, respiratory issues, migraines

• For all hair types
• Moisturizing formula with zero fragrance
• Replenish and restore moisture for healthy, shiny hair
• Color safe
• Cruelty free and Vegan
• Gluten, soy, paraben free
• Sulfate-free Cleansing
• Great at moisturizing dry scalps

Did you know...

• Scented products can cause premature fading of tattoos.
• Human-made scents, such as scented soaps, are easily detected by animals with acute senses of smell.

For all hair types

• Use for tousled, undone styles
• Finishes and holds styles
• Humidity resistant
• High shine and medium hold

For all hair types, especially fine to normal

• Great as a moisturizing lotion on the skin
• Helps control frizz and preserve color

Did you know…

• LOMA’s Smoothing Crème is most effective when heat is added.
• Smoothing Crème aids in UV protection.